I'd like to get something out of the way right from the start: I'm a member at Linden Hills Co-op in Minneapolis (and they are Simple, Good, and Tasty partners). For the past couple of years, I've watched as other area co-ops have redesigned, refurbished, and rebuilt their own spaces beautifully, offering their customers more products, more selection, and more space to shop. I've been both jealous and -- at times, yes -- unfaithful to my own co-op. I've talked about the "quaintness" of Linden Hills Co-op's old space, telling my friends I prefer its cramped neighborhoody-ness to other co-ops' vast open aisles.
I was lying.