In a recent post about Just BARE Chicken, I published an email interview I conducted with Julie Berling, Director of Brand Strategy for Gold'n Plump Poultry. I found Ms. Berling's answers to be both measured and thoughtful. It seems to me that Gold'n Plump is doing the a good thing by introducing Just BARE Chicken line of products, from raising the chickens at local farms to allowing customers to track where they come from.
