Susan Dietrich

With the morning temperatures hovering in the mid-30s and a possibility of snow looming in the dreary sky, Susan Dietrich tried to keep her hands warm and her mood light as she set up her booth on the first day of the Mill City Farmers’ Market season. Up went the oversized chalkboard listing the artisanal fare handcrafted by Dietrich for Very Prairie, her nearly four-year-old local food company, while jars of specialty mustards, bottles of rhubarb ketchup and bags of granola were carefully arranged among rustic crates, sheaves of wheat and labels made to look like the slate tablets once found in old prairie schoolhouses. As she and her assistant Kristen Ophaug prepared for the start of the market, Dietrich couldn’t help but wonder: Was it worth the effort?

To say that Susan Dietrich’s handmade Prairiepeeps are akin to the mass-produced flocks of Peeps found in stores before Easter is like comparing a beautifully roasted, free-range bird to a Chicken McNugget. These are birds of an entirely different feather.

These locally made marshmallow chicks hatched from their creator’s serendipitous craving for s’mores. Dietrich, a chef and co-founder of the Minneapolis artisanal food company Very Prairie, had successfully adapted her grandmother’s oatcake recipe to make graham crackers, which led to thoughts of that classic campfire combination. “It had been years since I had a s’more and I tried them again,” she said. “But once you stand there as a chef with a trained palate, and you taste something that doesn’t live up to it to your memory of it, it’s disappointing.”